Million Dollar Year
Million Dollar Year with Ruth Soukup is the no-fluff online business podcast for high-functioning entrepreneurs who are ready to scale smarter, sell every day, and finally create the kind of business that doesn’t burn them out.
It’s a show dedicated to helping 5- and 6-figure online business owners—especially course creators, coaches, and digital product sellers—build scalable systems, master evergreen strategy, and step fully into their role as CEO.
Our mission is to help you build a business that works without your constant input. One that generates consistent revenue. One that feels aligned, intentional, and sustainable—because you finally have the tools, systems, and mindset to make that happen. We want to help you cale your online business to 7-figures with AI, systems and strategies that work.
Each week, we cut through the noise of online marketing trends and guru hype to bring you timely, relevant, truth-telling episodes grounded in real strategy. We’ll talk about what’s actually working right now in online business—and what’s keeping so many smart women stuck.
We’ll also break down what it means to create an evergreen ecosystem, streamline your offer suite, systematize your content, delegate with confidence, and harness the power of AI to scale your results—not your workload.
It’s a place to discover practical business strategy, powerful mindset shifts, and behind-the-scenes insights from a $5M brand that’s designed for freedom. (With plenty of truth bombs along the way.)
Basically, this is the podcast to listen to if you’re asking questions like:
- How do I scale my online business without burning out?
- What’s wrong with my funnel—and how do I fix it?
- How do I turn my offer into a 24/7 sales engine?
- Should I launch… or go evergreen?
- How do I use AI to streamline content and operations?
- Why does my business still depend on me for everything?
- What systems do I need to get to 7 figures?
- How do I grow my revenue and my capacity?
- How do I stop being the bottleneck in my business?
Million Dollar Year
Why Your VA Isn't Actually Saving You Time (And What to Do Instead)
I've created a free private training where I walk you through the proven 3-part framework for building an evergreen sales machine that doesn’t depend on you showing up every day.
Apply here to see if you’re a good fit & get access to the private training.
You hired help to lighten your load… so why are you working harder than ever?
In this episode of Million Dollar Year, we’re unpacking the hard truth most online business owners avoid: delegation done wrong will drain you faster than doing it all yourself.
You’ll learn the three most common delegation mistakes keeping you stuck in the “Chief Babysitter” role—and the exact framework I use to build a team that owns outcomes, not just tasks.
If your “support” has become expensive stress, it’s time to make the shift.
What You’ll Learn:
- Why hiring a VA doesn’t automatically buy you time
- The 3 fatal delegation mistakes nearly every entrepreneur makes
- How I went from 80-hour weeks and a team of 30 to 3-day weeks and 15 weeks of vacation
- The 4-step process to build systems that actually scale
- Why building a team starts with YOU—and the mindset shift required to lead like a CEO
Resources Mentioned:
Powerhouse Program – Apply here to see if you’re a good fit & get access to the private training.
Systems That Scale Scorecard – Find your biggest bottleneck in 5 minutes or less—and finally know what to fix first.
Key Quotes:
- “You don’t need support—you need systems that produce outcomes.”
- “Delegation isn’t about handing off tasks. It’s about building a business that doesn’t depend solely on you.”
- “The moment you become the bottleneck is the moment your business stops growing.”
- “Hiring help without structure is just chaos in a prettier package.”
Find Us:
Website: ruthsoukup.biz
Instagram: @ruthsoukupbiz
