Million Dollar Year
Million Dollar Year with Ruth Soukup is the no-fluff online business podcast for high-functioning entrepreneurs who are ready to scale smarter, sell every day, and finally create the kind of business that doesn’t burn them out.
It’s a show dedicated to helping 5- and 6-figure online business owners—especially course creators, coaches, and digital product sellers—build scalable systems, master evergreen strategy, and step fully into their role as CEO.
Our mission is to help you build a business that works without your constant input. One that generates consistent revenue. One that feels aligned, intentional, and sustainable—because you finally have the tools, systems, and mindset to make that happen. We want to help you cale your online business to 7-figures with AI, systems and strategies that work.
Each week, we cut through the noise of online marketing trends and guru hype to bring you timely, relevant, truth-telling episodes grounded in real strategy. We’ll talk about what’s actually working right now in online business—and what’s keeping so many smart women stuck.
We’ll also break down what it means to create an evergreen ecosystem, streamline your offer suite, systematize your content, delegate with confidence, and harness the power of AI to scale your results—not your workload.
It’s a place to discover practical business strategy, powerful mindset shifts, and behind-the-scenes insights from a $5M brand that’s designed for freedom. (With plenty of truth bombs along the way.)
Basically, this is the podcast to listen to if you’re asking questions like:
- How do I scale my online business without burning out?
- What’s wrong with my funnel—and how do I fix it?
- How do I turn my offer into a 24/7 sales engine?
- Should I launch… or go evergreen?
- How do I use AI to streamline content and operations?
- Why does my business still depend on me for everything?
- What systems do I need to get to 7 figures?
- How do I grow my revenue and my capacity?
- How do I stop being the bottleneck in my business?
Million Dollar Year
What My Work Week Looks Like As A Multimillion Dollar Online Business Owner.
I've created a free private training where I walk you through the proven 3-part framework for building an evergreen sales machine that doesn’t depend on you showing up every day.
Apply here to see if you’re a good fit & get access to the private training.
I don’t manage my inbox.
And I’ll probably be sipping an Aperol Spritz in Florence while my business runs without me.
Everyone loves the idea of a three-day workweek. But what does it actually look like behind the scenes of a multi-million dollar personal brand? In this episode, Ruth pulls back the curtain on exactly how her schedule works, what she does (and doesn’t do), and the systems that make it all possible. If you’re stuck in the weeds of your own business, this is your blueprint for building something that doesn’t depend on you.
What You’ll Learn:
- Ruth’s exact workweek breakdown (and why she works only 3 days/week)
- What her schedule used to look like before systematizing
- The real turning point that changed everything (hint: burnout + Aperol)
- Tuesday’s meeting & connection rhythm—including her L10 system and Weekly Wizard
- How she uses AI + custom GPTs to streamline newsletter creation
- Why Wednesdays and Thursdays are for deep work—and how she protects that time
- The critical mindset shift from “How do I get this done?” to “How does this get done without me?”
- What systems, team roles, and delegation make true freedom possible
Resources Mentioned:
Powerhouse Program – Apply here to see if you’re a good fit & get access to the private training.
Systems That Scale Scorecard – Find your biggest bottleneck in 5 minutes or less—and finally know what to fix first.
- Key Quotes:
- “Your stop-doing list is more important than your to-do list.”
- “If your business needs you to function, you don’t have a business—you have a job.”
- “The three-day workweek isn’t the goal. It’s the result of building better systems.”
- “You can maintain authenticity while delegating execution.”
Find Us:
Website: ruthsoukup.biz
Instagram: @ruthsoukupbiz
